Monroe County Recycling Education Program Gets Message Out to Crowds
County Executive Maggie Brooks unveiled Monroe County’s new Recycling Education Campaign, which aims to inform consumers on the wide variety of paper products that can be recycled. The campaign includes television advertisements and recycling education outreach at local public events.
“The County’s efforts to better educate our residents about which products they can recycle is just one more way that we are moving towards becoming a more sustainable community,” said Brooks. “This campaign will surely keep more recyclable paper products out of our landfill and allow them to be reused to protect our environment.”
To enhance recycling education efforts, Monroe County teamed up with Metrix Marketing to produce television spots designed to show viewers which paper items can be recycled. The campaign also features “Street Teams” and “Promo Bikes” which will greet thousands of patrons at local festivals. Team members handed out nearly 3,000 memo-pads made of recyclable paper to festival-goers at the Corn Hill Arts Festival on July 11th and 12th.
“The presence of the ‘Street Teams’ and ‘Promo Bikes’ at area festivals show how Monroe County continues to be one of the most proactive communities in the nation when it comes to recycling,” said Brooks. “The County’s new Recycling Education Program will surely move us in the right direction as we become a more sustainable community.”
In addition to the efforts at the Corn Hill Arts Festival, Monroe County set up dozens of recycling bins at the Big Rib Bar-B-Que and Blues Fest at Highland Park. “Street Teams” and “Promo Bikes” will also be at the Park Avenue Festival in August, Clothesline Arts Festival in September and Hilton Apple Fest in October.
Monroe County’s Recycling Education Program comes at no cost to local property taxpayers. The program is funded entirely by revenue generated from operation of the Monroe County Recycling Center. Recyclable paper materials accepted in your recycling box include:
- Newspapers, magazines and catalogs
- Cardboard boxes; including mail and delivery boxes
- Pizza boxes and other paper-based food containers
- Shoe, gift and toy boxes (discard plastic liners first)
- Discarded mail, advertisements and brochures
- Phone directories and envelopes
- Paperback and hardcover books
- Home office paper, gift wrap and paper bags
The Monroe County Recycling Education Program hopes to help residents recycle up to 10,000 additional tons of paper each year. The County Recycling Center accepts recyclable products from all homes in the City of Rochester and in most households throughout local towns and villages.
(NOTE: a slide show of the County’s Recycling Education Program can be seen on the attachment.)
