Brooks Kicks-Off Monroe County’s 2013 United Way Campaign
County Executive Maggie Brooks, joined by United Way President and Chief Executive Officer Peter Carpino, kicked-off the 2013 United Way of Greater Rochester Campaign for Monroe County employees.
“The United Way of Greater Rochester is one of our community’s greatest assets when it comes to developing innovative solutions to help our friends and neighbors in need,” said Brooks. “I encourage all County employees to ‘Live United’ and take part in this year’s fundraising efforts, so that our dollars can be put to good use by helping children, families, and individuals in need throughout our community.”
Monroe County has set an aggressive goal of $360,000 for 2013. Last year, the County workforce raised more than $368,000 after a goal of $330,000 was set for the 2012 campaign. In 2011, Brooks established a Management Leadership Campaign, which is composed of dozens of Leadership Givers who annually donate $1,000 or more to the United Way. Last year, Monroe County had 67 Leadership Givers participate in the program. This year’s Management Leadership Campaign is projected to include 80 Leadership Givers.
“When County employees donate to the United Way, they are continuing a fine tradition of service and selflessness established by so many generations of great Monroe County residents,” continued Brooks. “I am confident that Monroe County and the United Way of Greater Rochester will meet, if not exceed, this year’s worthy campaign goals.”
Each year, Monroe County actively campaigns to raise money for the United Way of Greater Rochester and its member charities. Nearly half of the county workforce participated in the United Way Campaign in 2012.